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La Riche Directions

Tinted Hair Color La Riche Directions Hair Color

Tinted Hair Color - La Riche Directions Hair Color — photo N1
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Tinted Hair Color - La Riche Directions Hair Color — photo Antique Mauve
AED 39.45
AED 49.62
+All colors (36)
Antique Mauve
Apple green
Atlantic Blue
Bright Daffodil
Cerise
Denim Blue
Flame
Flamingo Pink
Fluorescent Green
Fluorescent Lime
Fluorescent Orange
Fluorescent Yellow
Lagoon Blue
Midnight Blue
Neon Blue
Poppy Red
Rose Red
Rubine
Slate
Stormy Grey
Sunflower
Tangarine
Ultra Violet
White Toner
Wisterid
Lilac
Spring Green
Pastel Blue
Lavender
Peach
Turquoise
Pastel Pink
Plum
Tulip
Silver
Apricot
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product ID: 147021
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  • Product details
  • Description
  • How to use
  • Age: 18+
    Brand: La Riche
    Line: directions
    Product Type: hair color
    Product Properties: coloration, lightening
    Volume: 100 ml
    Type: شبه دائمة
    When To Use: universal
    Gender: for women
    Classification: professional
    Hair Type: all hair types
    Country: Great Britain
    Made in: Great Britain
  • Semi-permanent hair dyes are the perfect choice for those who have decided to adjust or change their hair color for the first time. These are simple, harmless, ready-to-use products that gradually wash out with shampoo and completely disappear after 6 to 12 washes. This type of dye does not contain ammonia and hydrogen peroxide - substances that are often found in hair dyes.

    Directions is a temporary hair dye by La Riche with a creamy texture, odorless, with no need to mix components - it is completely ready for use, safe for hair, and lasts well from 2 to 4 weeks. The product washes out gradually; it will wash out faster on damaged, brittle, porous hair.

    This semi-permanent hair dye emphasizes and enhances the natural color, making it much more vibrant and brighter without lightening the hair, and also has a conditioning effect.

    ATTENTION! To achieve the most vivid color, hair must be pre-lightened to the maximum, on natural light hair the dye may only give a subtle tint, and dyeing unbleached black hair will not yield any results. The use of balms and conditioners interferes with the dye fixing, resulting in a less vibrant color. To preserve the color longer, add a small amount of dye to your shampoo, the use of anti-dandruff shampoos, medicinal shampoos, etc., is not recommended.

    1. Before dyeing, wash your hair with a pH-balanced shampoo, towel dry. It is not recommended to use balms, rinses, hair lotions a day before dyeing.
    2. Transfer the necessary amount of dye into a plastic container. For short hair, half the volume is sufficient, for long hair, the entire contents of the jar may be needed.
    3. When dyeing, use protective gloves (preferably those that fit snugly to your hands, not the usual loose gloves that often come with the dyes). To avoid dyeing the skin of your face and ears, grease them with petroleum jelly or baby oil, but make sure it does not get on the hair, otherwise, the dye will not take properly. For a more even application of dye, it is advisable to use a special brush.
    4. Apply the dye to the hair at a distance of 3-4 cm from the scalp and distribute evenly to the ends. Start dyeing from the back of the head, making sure the hair is evenly saturated with the dye.
    5. After application, thoroughly comb your hair until the dye foams, indicating that the hair has fully absorbed the dye. Lighter shades may require longer combing.
    6. Leave the dye on the hair for 30-60 minutes or longer, depending on the desired intensity of color. The dyes do not contain ammonia, so they do not damage the hair! Note that lighter shades require more exposure time. Using a climazon will reduce the processing time to 15-30 minutes and may lead to a brighter and more lasting color.
    7. Rinse your hair under running water, avoiding getting strands on your face and in your eyes, for better color fixation rinse your hair with a vinegar solution (mix equal parts of white vinegar and water, apply to your hair and comb it through, leave the mixture on your hair for 1-2 minutes, then rinse under running water).
    8. Dry your hair.

  • Apply the dye using a hair coloring brush, starting 1-1.5 cm away from the scalp and evenly distributing it towards the tips of the strands. Leave the dye on your hair for 15 minutes or more. Then rinse thoroughly.

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  • Purchase confirmed
    Translated review

    The only downside of this hair dye is that it tends to fade quickly, typically after 3-4 washes.

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  • Translated review

    We purchased three cans for a complete dye job. It applied easily and when washed off, the water was clear. The color was very vibrant. However, after three days, the color simply washed out. It is not very visible in the photos, but the majority of the hair was left with a bleached color. Very disappointed!!!

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  • Purchase confirmed
    Translated review

    I couldn't find any reviews for the Ebony shade, so I will provide photos before and after using this dye (apologies for the background and possibly poor angle).

    To be honest, I am not satisfied with the result. My intention was to try a short-lasting black color because I was tired of vibrant dyes. However, I ended up with green roots (natural roots and the temple area turned warm) and an uncovered violet hair color. Not a very successful combination, in my opinion.

    It's also strange that I ordered two jars, one came with 100ml and the other with 88ml. They are the same shade, just different packaging. I am grateful for the extra grams of makeup, though.

    Be prepared for this dye to stain your entire bathroom. The tub will turn both blue and eggplant-colored. It's very strange that it washes out with just water, leaving an eggplant color, but when you use shampoo, it becomes a saturated blue. I understood that the dye would have a undertone, but it was an interesting experiment.

    I doubt that it will even look good on blondes.

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  • Translated review

    I chose the Neon Blue color. The color is amazing, everything looks bright and beautiful. However, I am so disappointed with how it smudges. It's awful. Everything gets stained in that blue color. After washing my hands, ears, neck, clothes, and nails for the umpteenth time, it's impossible to scratch an itch without getting paint on my hands. No, this is too much.

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  • Purchase confirmed
    Translated review

    I have something to compare it with in the same price category. And I can say that this paint is terrible. The pigment does not apply evenly, even on a well-lightened base. I do not recommend it for those who want to dye their entire hair, not just strands.

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  • Purchase confirmed
    Translated review

    I tried the Wisteria tone. What can I say? The instructions state that it works better on bleached hair. However, it doesn't mention that it won't work at all on natural hair. Now I look like a leopard, ladies! Ready for the weekend!

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  • Purchase confirmed
    Translated review

    I tried it for the first time. The hair was beautifully colored, but there is only one downside - it stains the towel after washing my hair (I have to immediately dry it with a hairdryer). The consumption is economical for me because I have a "hidden coloring" technique, and my hair length is below the shoulders. To achieve the desired result, I left it on my hair for 1 hour. Honestly, after reading negative reviews here, I thought it wouldn't work.

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  • Purchase confirmed
    Translated review

    The vermillion red shade has the perfect crimson tone, without any hint of pinkiness or magenta. I constantly purchase it, as it is the best shade of crimson that I personally have tried among many brands.

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  • Purchase confirmed
    Translated review

    I really liked the paint overall, I bought the shade Alpine Green and it has its pros and cons.

    + Visually, the jar is very small, but it is economical to use. I only needed 3/4 of the jar for my shoulder-length fluffy hair.
    + It really has no smell.
    + The palette has a wide range of unusual shades.
    + The color is vivid, although for me, this shade is too blue, but still nice.
    + Immediately after dyeing, I had a good salon-like impression.
    + Both the highlighted strands and all of my hair were dyed, just as I wanted, so my dark brown color was covered.
    + It doesn't dry out the hair.
    + The package arrived in good condition.

    - In reality, the paint in the jar is dark turquoise, and the result looks more blue than green, especially outside, it is a bright blue. Then it starts to unevenly fade into a more greenish shade. It's bad that after the first wash, there are stains. Now I have warm green and almost blue in different places, even though the base is uniform and clean. I understand that it will probably fade from the unbleached strands after the fourth or fifth wash.
    - During the washout, the water is endlessly saturated with color, and when washing the hair afterwards, the bathtub gets heavily stained.
    - Fully dried hair heavily stains the pillowcase, and washing it once with detergent doesn't remove the stain. It is summer now, and if I go out with my hair down at 25-27°C, my neck, shoulders, a thin layer on my face, and the neckline of the shirt get stained.
    - Considering these drawbacks regarding wearability, the price is quite high (399 UAH, not from the EU). There are no gloves included, and the instructions on the lid are small. It was also inconvenient for me that I needed to find a very narrow brush or that I could use a brush right away if the jar was wider. I would also like an explanation as to why the instructions on the lid say not to use balm/conditioner, even though the dye doesn't dry out the hair. It would have been nice to revive it a little.

    I will see how it washes out further. I think I can overcome the pillowcase issue by wearing my hair up and knowing it from the first washes. The fact that the body gets stained will probably pass. If it didn't dye everything at once, I would give it 5 stars. I will probably buy it again, I really liked the comment with the lime yellow-green result a bit below, I want to try the same shade later. I will add to the review later.

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  • Translated review

    I have been using this dye for a long time and I really like it. The color is always vibrant and it lasts on my hair for 2-3 weeks.

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